eRank Review 2024: Is this Etsy SEO Tool Worth It & How To Use It

Review of eRank

Are you an Etsy shop owner looking for a complete eRank review?

I first heard about eRank from Julie who I interviewed here about her successful digital product shop on Etsy.

On a side note, Julie now teaches her Etsy success strategies in this Gold City Ventures course.

Since our interview, I took her course and have been using both the free and paid versions of eRank for a few years.

This post may contain affiliate links, meaning if you make a purchase, I may earn a small commission, at no cost to you. Please read the disclosure for more information.

In this article, we are going to look at the price, the different features, and whether eRank is worth it or not worth it.

As Etsy business owners, one of the most important things to focus on is getting your products to show up at the top of the search results.

This is how you can get your product listings in front of more customers which can lead to more sales.

But, too many Etsy sellers struggle to make their shop more profitable because they spend their time doing the wrong things like rebranding their shop five times or creating 100 new products that no one is searching for.

While these tasks can be a helpful part of the learning process, they are not the key to finding more customers.

eRank focuses instead on powerful analytics that will help you make strategic decisions, which will in turn actually help boost your business.

Not only do they help you optimize your shop, product page, listing, and product description itself, but they also have other useful tools and unique features that we are going to look at in this blog post.

If you haven’t gotten started on Etsy yet, you can get your first 40 listings for FREE here.

Who is eRank for?

eRank is for Etsy shop owners who are looking for an effective way to optimize their listings and get more visibility in search results.

eRank provides the tools needed to help Etsy shops become more successful, so they can reach their goals faster and easier.

What Is eRank Used For?

With eRank’s help, Etsy sellers can get more visibility for their products and increase sales as a result. It does this in a variety of ways including:

helping you with your market research so that you know what products to create;
finding the right keywords to use in your product descriptions and titles so that they show at the top of the Etsy search engines;
tips for how you can better optimize your shop page and existing product listings for more organic traffic;
competitor analysis and market trend ideas;
comparison against the average price of similar products for competitive pricing in your shop;
boosting conversion rates for customers that get to your Etsy store;
and more!

All of this is to make sure that your products can be found by potential customers so that you can make more money.

Is eRank Good For Etsy?

Yes because eRank was created specifically as an Etsy tool.

It’s easy to use and provides all the necessary information that Etsy sellers need to get their products to show up in the search results without being overly complicated.

This tool makes it so that you don’t need to be an SEO expert to get the best results.

Additionally, eRank also offers detailed analytics about your shop performance so you can easily track your progress and make improvements where needed.

Is eRank Safe To Use?

Yes, eRank is safe to use for Etsy sellers.

It has been around since 2016 and has a good reputation as one of the most popular Etsy SEO tools.

The eRank team also follows best practices and works closely with Etsy so that their products are always up to date and compatible with Etsy’s latest requirements.

eRank has even put together a guide that you can use to make sure you are compliant with Etsy’s terms and conditions to avoid your shop being shut down.

Features of eRank

If your ultimate goal is to build your Etsy shop to increase your sales, you will be pleased to discover all the unique tools and powerful features that eRank comes with.

Each has been designed with a unique purpose in mind.

Keyword Research
Keyword Rankings
Competitor Analysis
Listing Optimization Tips
Detailed Shop Analytics
Trending Ideas
Profit Calculator
ROI Calculator
Hashtag Generator
Support Team
and more!

eRank has this helpful guide that lists all of the features.

You can look at each feature individually for additional information on how they work and what they can do.

eRank Pricing

eRank offers different plans for Etsy sellers, so you can choose the one that best suits your needs and budget.

This includes the following eRank plans:

Free plan
Basic plan
Pro plan
Expert plan

There are cost savings in choosing one of the annual plans, but the monthly plans are a great option to fit in your monthly expenses. eRank gives you the option to choose which will work best for you.

While each plan offers the same tools, there are limitations depending on what plan you are signed up with.

For example, in the keyword tool, you get 100 lookups per day on the basic plan and 500 lookups per day on the expert plan.

So, if you want more access to the tools and features, you will need a paid plan.

However, their free account option is great, especially for beginners. You get access to all the same tools and features so you can start to grow your Etsy shop.

To see the differences between each plan, eRank has put together a helpful pricing table which you can see here.

You might be wondering, should I get a paid eRank plan or just stick with the free plan?

Start with the free plan and get familiar with the platform and options available.

As you get comfortable with how eRank works, consider upgrading to the basic plan as it unlocks a lot more features, like you can track your competitors and see the top sellers.

How To Use eRank

Using eRank is very easy and it only takes a few minutes to get started.

Firstly, you will need to create an eRank account and choose your plan.

Once that is done, connect your Etsy shop to eRank by logging into eRank, hover over the person icon in the top right-hand corner and click on “Connect Another Shop”.

You’ll then be prompted to “Allow Access” to your Etsy shop if you’re already logged into your Etsy shop on the same browser.

Once you’ve done that, eRank will start collecting data about your shop and will provide you with detailed reports and statistics including your number of active listings, your number of sales and how your shop ranks globally.

You’ll also see which keywords are working best and what competitors are doing differently.

eRank will also give you tips on how to optimize your listings for better visibility, as well as help you keep track of your shop’s performance over time.

Below are best practices on how to use the different tools and features, as well as guidance on what to get started with based on the status of your Etsy shop.

Best Practices To Use eRank

There are a lot of features you can use on eRank, but below are the best ones in my opinion.

Listings Audit

Once you’ve connected your Etsy shop to eRank, you’ll see a listings audit that will show you how your listings can be improved.

It will highlight:

Spelling issues
Missing attributes (like colors, material type, occasion if it’s occasion-related)
Missing tags (because Etsy encourages you to use all 13 tags)
Missing images (because Etsy wants you to use all 10 image areas)
One-word tags (eRank encourages you to use multi-word tags so that your keyword is even more targeted and it also frees up another keyword for use).

Using this analysis, you can immediately see where the opportunities are to have more optimized listings.

You can also see which listings are spotted on Etsy (found in the top 2 pages of search results for that particular keyword).

This can help you understand what you’re doing well so you can consider replicating the practices that you used for that listing or just adding another variation of that listing to give customers more options.

Track Competitors

You can also track competitor sales.

With the basic plan, you can track up to 5 different competitors of your choice and see their daily sales (up to 1 week), which is invaluable to understanding how their performance is changing compared to your own Etsy shop’s performance.

For example, if you have lower sales in a day, you can see from comparing your competitor’s performance if it’s because of the current trend or because you need to change things up in your Etsy store.

If you want to track more stores, with the Pro plan, you can track up to 50 shops and with the Expert plan, you can track up to 200 shops.

You can also see the top 100 sellers on Etsy in terms of most number of sales of all time and most sales yesterday.

While you should never copy anyone’s products or listings, checking out these top Etsy shops and their products, listings and practices will help you understand what’s working.

For example, you might see that one of the Etsy shops is offering more or trending color options or has implemented a unique promotion opportunity, e.g. providing a freebie with every purchase.

You might see different product opportunities that will inspire you to come up with new and better product ideas!

Look for High Volume, Lower Competition Keywords

The best way to look up the best keywords is to go to the “Tools” part of the menu and click on “Keyword Tool”.

Enter in the keyword you’re interested in.

Scroll down to check out the most popular tags and the highest searched keywords with the lowest competition.

You should also scroll down to see what the Top Listings are for that keyword and see what keywords these top listings are using to give you ideas of other keywords to search for and how to best price out your product so it’s competitively priced.

Also, I recently came across this eRank keyword research workflow tutorial video that’s really helpful to find the best long-tail keywords:

FAQs for this eRank Etsy review

Is eRank free?

eRank aims to be accessible to as many Etsy shop owners as possible, so they do offer a free tier that you can take advantage of. And you get access to all the same, great tools!

However, there are limitations in each tool. To see a comparison between the different plans, go here.

Is it easy to change my payment or cancel my subscription with eRank?

eRank makes it very easy to update your credit card information, view your billing, and even cancel your subscription.

If you have any questions about their cancellation policies, you can contact them here.

Is eRank worth it?

Whether eRank is worth it for you depends on your individual needs and budget.

eRank provides a variety of plans with different features and pricing, so you can decide which one is best for you.

In conclusion, eRank can be a great tool for Etsy sellers looking to optimize their listings and get better visibility in the search results.

It’s easy to use, safe, and offers plenty of helpful features that can help you increase your sales.

This really is one of the best ways to stop spinning your wheels with your Etsy shop and start seeing results.

To get started, go here to join eRank today!

eRank Review: Is this Etsy SEO tool worth it?